Rybbit is a next-generation, open source analytics platform built for teams who need depth without the enterprise bloat. Most analytics tools live at extremes—either complex and confusing systems like Google Analytics and Amplitude that require dedicated analysts, or lightweight dashboards like Plausible that oversimplify the data. Rybbit strikes the middle ground, offering powerful insights with an intuitive experience that anyone can use.
Out of the box, Rybbit comes with prebuilt dashboards that track everything from sessions, retention, and funnels to user journeys and web vitals. It also includes advanced features like session replay, event tracking with JSON properties, and 3-level location mapping—without the heavy setup or invasive tracking of legacy tools. The platform is fully cookieless, privacy-friendly, and available both as a free cloud plan and a self-hosted open source option.
Trusted by thousands of companies worldwide, Rybbit makes analytics approachable while still delivering enterprise-grade depth. Whether you’re running a fast-scaling startup or managing a high-traffic site, Rybbit helps you understand your users, spot friction, and optimize performance in real time—all without the clutter or complexity of traditional solutions.




